Guaranteed Google Top Ranking Factors

There are several Google top ranking factors which contribute to search engine placement. People would not understand why your website is not on the top. What they just see are those that are at the top ten or in the first page of Google search engines. Once your website is on top, you get exposure, and the much needed traffic.

Admit it or not, you yourself when you search for something in the web, do not check on the second page neither those below the first page. We always check what is on top.

In the world of online marketing, being on top rank is everything. Any marketing expert would say that if your website has no exposure, you have to do Search Engine Optimisation.

There are factors which would ensure Google top ranking factors. Consider the following factors:

Age of your URL or domain. The older you are in using the web with the same website and the same URL, chances are you are already established, you don’t need to work very hard to get to the top. But, if you just got your URL, then you have a long way to go before you can establish your website. Nobody knows how Google ranks a URL or domain name. It has been observed that the more popular your website is, the quicker you will get to top.

Domain host. Where your domain is hosted matters. Check and see as this contributes to your ranking as well.

Your content is important. You may have the most attractive, the most beautiful web design but if your content could not hold your audience, and then what you have been working for is of no good. Your web design may just be ordinary however your content is filled with information. Write a content that will attract customers and not with the intention of just ranking in Google. When you take care of your customers, your customers will take care of you. Everything follows if your website has significant content.

Your URL structure should be clean. Do not put any extra words or characters at the end. Be careful not to add any extra characters. Instead of having your own website optimised, that extra character may be useful to others.

Internal link structures. Together with your content, your links should be clean and easy to navigate. Links are used to either lead from one page to another or lead your customer back to your website. Non functional links are very embarrassing. It may cause doubt whether your website is legal or not.

Say what is true in your website.  Contact numbers and address should be correct. Customers who are seriously considering your products check and double check these things. Simply just be honest. Be credible in you dealings in the web. One satisfied customer makes a lot of difference.

Be aware of your neighbors.  If you happen to attach yourself to a virtual server, make sure it is a credible one. Some may be classified as spam. Then your website may be classified as such.

With these Google top ranking factors which are guaranteed to make your website be on top of search engines, what more could one ask for. These guidelines are designed to make your website rank.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Making small business local marketing work for you

Promoting your website and starting with small business local marketing is a wise move. Marketing your website is the same thing as doing local search engine optimisation. One good thing about going local is it is a proven and cost effective way used by most businessmen to promote their website. As they say start small and big things happen.

It is not a want but a need. Whether big or small you will need a website wherein you will be able to market your products or services. More so if you are just starting small. You have to start somewhere then starting locally is a good one.

Most businesses make the mistake of separating their physical premises, their place of business from their online premises. The purpose of online marketing is to promote both. Your online marketing should promote your physical premise in order to bring customers both online and offline. With this purpose in mind, you will be able to achieve success in both.

Here are some useful tools that could help you achieve both.

Google Maps. There are lots of reviews and feedback about this. Get only the ones that would benefit you the most. This is a free tool offered by Google so everybody has access to it. Utilizing this is the question. There are lots of tips that can be found in the web that will help in using this tool. Briefly, as long as you have a legal website, you can submit it to Google. Make sure everything is clear with reference to your domain name, address and contact number. This would ensure that you are found in Google maps listing.

Keywords. It is of no secret that keywords are the key to any website success. For small local business marketing this is highly applicable. Once a customer enters a keyword to search, it is designed to look for significant keywords. With big websites, they have a wide range of keywords; the advantage in being a small local business listing is the keywords are intensified so the more likely your website will come up. Chances are big.

Web Design and Content. No matter what other surveys would say, web design and content really goes hand and hand. In order to hold your customers interest once they click on your website is they see unique web design with very good content. Your web design may be the best there is, may be the most attractive there is however after just a few clicks here and there it does not contain the right content; everything will go down the drain. It must also be functional. Your website is your marketing partner online. It must function properly. When customers decide to buy your product or order online. Or just simply to sign up for membership.

Social Networking. This part of the World Wide Web has gain popularity in such an amazing amount of time. Now if you don’t have an account in any of these social networking sites, you must be from some ancient time. It can only amaze people how quickly they are becoming a tool for marketing. You will be surprised at how your website will be optimised once you start with social media marketing.

With all of these tools discussed, your chances in small business local marketing are increased. Utilized in the right way, your website will go places.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

The Importance of Google First Page Guarantee

The onset of online business has gained such popularity over the last couple of years. Business owners in their quest for Google first page guarantee they outsource and hire online. Demands for work online have increased as well. When there is a demand then there should be a supply. Thus, the answer was home based jobs.

With the popularity of home based jobs, business owners now hold their offices at home. Advantages are you are working in the comfort of your home. Less expense for having to put up an office and hire people. Hiring  is online as well. With this scenario you can choose to put up a business of your own or render your services. Positions available are Virtual Assistants, SEO specialists, Marketing Assistants.

In order to guarantee ranking in Google first pages one has to learn how to advertise. And in the World Wide Web, with the correct technique in advertising one can achieve the desired ranking. In the world of online business advertising, this is synonymous to  optimisation otherwise known as Search Engine Optimisation or SEO.

Here are some factors which contribute to SEO and can be used to for Google first page guarantee.

There are two methods of SEO. On page and off page. Taking these into consideration, the main factor would be keywords. Not just ordinary keywords but relevant ones. Effective keywords are those which are related to your content. Mostly it has to be two or three worded to get to the specific website in search engines.

After making sure that your keywords are properly placed, now comes the content. The importance of these two factors can never be stressed enough. Content is important. How it is placed in the website and how it is used. A website may have the best of web design. Very interesting in fact to attract customers. Once customers are interested they would browse your website. The content has to be interesting enough. How the website is placed. There are factors that affect website content as well. Color, font, number of columns and background. These are just some of the top most reasons that affect content.

Information about your website should be found in the front page, but it should be linked properly. This would bring us to working links in your website. Make sure and double check on the links before having your website go live.

First impressions last, that is why we do not want to disappoint the customer. Once they are in the website and are browsing it, we want to impress them. Making an impression does not mean you need to use high end words. A website that is too technical would not appeal to the customer. It should be friendly, one that would make the customer more comfortable.

Optimisation could also be done off page. This is where most of the link building would come in. In Google the more visitors your website has the more popular it is. The more popular your website it, the faster it would reach to the top of engine searches.

The web is a powerful tool that one can utilize to be able to succeed. Whether you just want to work or you want to have your own website. Opportunities are limitless, once you know where you want to go.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS