Guaranteed Google Top Ranking Factors

There are several Google top ranking factors which contribute to search engine placement. People would not understand why your website is not on the top. What they just see are those that are at the top ten or in the first page of Google search engines. Once your website is on top, you get exposure, and the much needed traffic.

Admit it or not, you yourself when you search for something in the web, do not check on the second page neither those below the first page. We always check what is on top.

In the world of online marketing, being on top rank is everything. Any marketing expert would say that if your website has no exposure, you have to do Search Engine Optimisation.

There are factors which would ensure Google top ranking factors. Consider the following factors:

Age of your URL or domain. The older you are in using the web with the same website and the same URL, chances are you are already established, you don’t need to work very hard to get to the top. But, if you just got your URL, then you have a long way to go before you can establish your website. Nobody knows how Google ranks a URL or domain name. It has been observed that the more popular your website is, the quicker you will get to top.

Domain host. Where your domain is hosted matters. Check and see as this contributes to your ranking as well.

Your content is important. You may have the most attractive, the most beautiful web design but if your content could not hold your audience, and then what you have been working for is of no good. Your web design may just be ordinary however your content is filled with information. Write a content that will attract customers and not with the intention of just ranking in Google. When you take care of your customers, your customers will take care of you. Everything follows if your website has significant content.

Your URL structure should be clean. Do not put any extra words or characters at the end. Be careful not to add any extra characters. Instead of having your own website optimised, that extra character may be useful to others.

Internal link structures. Together with your content, your links should be clean and easy to navigate. Links are used to either lead from one page to another or lead your customer back to your website. Non functional links are very embarrassing. It may cause doubt whether your website is legal or not.

Say what is true in your website.  Contact numbers and address should be correct. Customers who are seriously considering your products check and double check these things. Simply just be honest. Be credible in you dealings in the web. One satisfied customer makes a lot of difference.

Be aware of your neighbors.  If you happen to attach yourself to a virtual server, make sure it is a credible one. Some may be classified as spam. Then your website may be classified as such.

With these Google top ranking factors which are guaranteed to make your website be on top of search engines, what more could one ask for. These guidelines are designed to make your website rank.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Contribution of Local Business Directory Submission in Optimisation

Lately it has been noticed that local business directory submission contributes a great deal in the process of optimization. As a website owner, it would benefit you the most if you would start your business doing such.

Internet marketing has been one of the most used tools of businessmen worldwide to make the world know of their business. It would benefit them the most as this process would gather a large data base for them. Lately, the process of maximizing your exposure in the World Wide Web has been summarized in the process of search engine optimisation (SEO). SEO is the process of making the website visible in search engines with the target of putting it on top rank.

Search engine optimisation will help in putting the website in top pages of a search engine. There are factors which contribute to the success of a website being on top. SEO covers the whole picture that is why we need to start from the beginning. Start with the local business directory submission. It will also generate lots of back links, thereby sending more traffic to your website. So,  in essence it makes your website more popular with the number of visitors. Google has a way of detecting how many are visiting your website. The more visitors you have the more popular your website is. And when that happens it a sure thing that your website will on top.

Generating traffic is your goal as well in SEO. How to do that? Even in local business directory submission, keyword still plays a major role. Significant keywords that is.   It has been established that two to three worded keywords fair better than one worded. One worded keywords are too general that it does not come up with the specific website.

Back links and generating traffic could be achieved by local directory submission. The process of back linking is considered an off page optimisation. The process is achieved by submitting links to other websites and blogs and in return these links will lead the customer back to your website. There are softwares available in the web to do this process, however, nothing beats manual submission. This is one way of knowing the website that you are submitting it to.

Aside from the factors mentioned above, optimising a website also has factors to consider. Once traffic starts going to your website, they are all considered as potential customers. Aside from keywords. Starting from web design, to content to how the website looks, it will all be considered. These factors contribute to the overall impression of the customer to the website.

Your web design may the best, and then your content should be able to come up with the expectations of the customer. It has to be interesting to let them stay and eventually buy.

The ultimate goal is to bring customers to your website. When traffic starts queuing, meaning you are in business. Start with your local area. When you are already on top rank of search engines, your business itself will make you feel if you need to expand. Start those submissions now.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Search Engine Marketing Strategies and Tips for Optimisation

In the World Wide Web, we find different ways and strategies for website marketing. Search Engine Marketing or SEM. Defined, it is the process of gaining traffic or customers by being visible in search engines. The process itself is search engine optimisation or SEO.  We then go back to the process of SEO, which in turn has a lot of factors that work hand in hand to contribute to the success of a website.

The age of online marketing is upon us. Anybody who owns a website will do optimization to be able to get to that  place in search engine rankings.  Be in first page of Google search engines. One way to get to such place is by search engine marketing.

With search engine marketing and search engine optimization working hand in hand, let us check out some factors that contribute to its success.

Keyword. One word that holds a lot of meaning. It is not only limited to one word. A two or three worded keyword will usually do the trick.  Significant keywords is the key.  The density of these keywords will determine how fast your website would come up in web searches. And on what page it would show up.

Aside from keywords, we have content, the design; the links just to mention only a few. Your content should be comprehensive enough to hold customers interest and eventually let them buy your products or subscribe to your services. Your design should be attractive enough to entice customers to check out your website.

Aside from keyword and its multi functions, let us check out some tips.

Budget Constrain. It cannot be denied that when your website was still in the process of building it has incurred expenses. Do not let budget constrain be a hindrance to your optimisation. Know the rates and that would be of great help.

Faster delivery. This would mean the delivery of the results. Google updates its listings every so often. Now website owners would expect that once they have paid for the services of optimisation the results are instant. Unless you have paid for your way on top searches then that is the time for you to expect instant update.

Concentrate on what you have and not on what you don’t have. If you cannot produce any more keywords, then do not by all means. There is a service in Google which utilizes keyword less advertising. This process would search everything in your website and take what they can to match up searches when typed in search engines. Be careful in utilizing this feature. It may apply to non commercial sites or places in your website.

Looking back, we learned that although keywords are still the best there are alternatives that could work with your website. There are settings and methods that would make your website earn. Search engine marketing is not all limited to what is the norm. You may be surprised of what it can do to your rankings. Be prepared to take on challenges that will help in your search engine placement.

After all, the objective is but one and that is to promote your website online.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

Being seen in Local Business Directory

Take advantage of the services offered by Google. Get yourself listed in your local business directory for Google. There are ways to do this in the web. Over the years, people have used maps as a method of finding things. With modern innovations, this was transitioned to Google maps or Google listings. It is actually a way of promoting your business online.

What does it take to be in top rank of Google search engines? Luck. This may be a factor but not the main one. And one which you cannot depend upon. This is the part of optimisation which we cannot rely upon. To be heard and visible, one has to be popular.

Go local first. You know your business well. So promote it first in your local area. How to do this? Google has its ways on how to have your website promoted. One way of ranking your website is through citation sources. Simply put, it is a link from an authoritative site which mentions your website. So the more mentions or citations you have the more popular your website will be. Thus, helping it rank in search engines. With search engine optimisation, the goal is to let your website be known and heard. Letting customers know about your website. With citation one good thing is it drives traffic directly to your website. The reason why, it is coming from an authorized site. That is why most customers would not question anything about it. Whether out of curiosity or they really want to know about the website does not matter. What matters most is the traffic it gains. The more traffic your website has, the more popular it is. Spams cannot be avoided. This is one risk that you have to take especially for those which are mostly visited. Risks which are worth taking. Google ranking is based on popularity. You will definitely find your website in Google first pages once you are as popular as Google itself or close to.

Since we are working on local business directory, here are some few sources on how you could build your links or connections.

Social Media. Years before, it used to be friendster. It was popular, but not as popular as today’s social media network. To start with there is face book, twitter, linked in to mention only a few. These are just a few which abounds the World Wide Web. It was just for communication purposes before. Nowadays, if you really need to sell. Post it on face book. With billions of followers worldwide. Can you question its credibility? Who can?

Mention your affiliates. It pays to have some credentials mentioned. Like some affiliations that your website has. Being a member of a social club, being awarded citations in your field of business. Things like these have a positive effect on your website.

Proper classification in directory listings. Correct classification will help when customers are looking for you in the local directory listings.

Local blogging. Blogs boosts your websites. Build connections locally and see what it does to your website.

Be consistent. Customers will surely notice if you are not consistent in your website. Having the same trend, same texture. Your website is as good as it gets. You are the one that makes your website. No matter how good your product is or your services. But without proper handling, it will not work.

Make your website be heard locally first. Be in your local business directory.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

The Importance of Google First Page Guarantee

The onset of online business has gained such popularity over the last couple of years. Business owners in their quest for Google first page guarantee they outsource and hire online. Demands for work online have increased as well. When there is a demand then there should be a supply. Thus, the answer was home based jobs.

With the popularity of home based jobs, business owners now hold their offices at home. Advantages are you are working in the comfort of your home. Less expense for having to put up an office and hire people. Hiring  is online as well. With this scenario you can choose to put up a business of your own or render your services. Positions available are Virtual Assistants, SEO specialists, Marketing Assistants.

In order to guarantee ranking in Google first pages one has to learn how to advertise. And in the World Wide Web, with the correct technique in advertising one can achieve the desired ranking. In the world of online business advertising, this is synonymous to  optimisation otherwise known as Search Engine Optimisation or SEO.

Here are some factors which contribute to SEO and can be used to for Google first page guarantee.

There are two methods of SEO. On page and off page. Taking these into consideration, the main factor would be keywords. Not just ordinary keywords but relevant ones. Effective keywords are those which are related to your content. Mostly it has to be two or three worded to get to the specific website in search engines.

After making sure that your keywords are properly placed, now comes the content. The importance of these two factors can never be stressed enough. Content is important. How it is placed in the website and how it is used. A website may have the best of web design. Very interesting in fact to attract customers. Once customers are interested they would browse your website. The content has to be interesting enough. How the website is placed. There are factors that affect website content as well. Color, font, number of columns and background. These are just some of the top most reasons that affect content.

Information about your website should be found in the front page, but it should be linked properly. This would bring us to working links in your website. Make sure and double check on the links before having your website go live.

First impressions last, that is why we do not want to disappoint the customer. Once they are in the website and are browsing it, we want to impress them. Making an impression does not mean you need to use high end words. A website that is too technical would not appeal to the customer. It should be friendly, one that would make the customer more comfortable.

Optimisation could also be done off page. This is where most of the link building would come in. In Google the more visitors your website has the more popular it is. The more popular your website it, the faster it would reach to the top of engine searches.

The web is a powerful tool that one can utilize to be able to succeed. Whether you just want to work or you want to have your own website. Opportunities are limitless, once you know where you want to go.

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS

The Advantages of a Professional SEO Company

 

The advantage in getting a professional Search Engine Optimization company to do your optimisation process is innumerable. If your business size is to be the basis of whether or not a website owner needs to do Search Engine Optimisation (SEO), then those who are starting out are the ones who need optimisation the most. Why? The fact that they are just new and they would need exposure the most. In any business, starting out is the most crucial part. One wrong step and it is hard to recover.

In online business, as a website owner, you would need to have your website exposed first. There are services in the web which would enable you to promote your website. However, the difference is if you would get a professional Search Engine Optimisation company to do it for you is in the method which your website will be optimised.

Most website owners would think that once they have their website set up and is already live, their work stops. This is otherwise, because this is where the work for SEO starts. In conventional physical marketing settings, this is the part where your marketing analyst or strategist comes in. Setting up billboards, getting endorsements, planning out marketing strategies and promotions. To get the ball rolling, you need to invest. The same thing goes in internet marketing. The obvious difference is we are dealing with purely statistics here in the web. Things are intangible. We need to rely on the results generated by search engines and other automated reports.

In this highly competitive world of online marketing, it should be realized that your website is just one of the millions that are also fighting for the top spot in search engine rankings. Getting a professional SEO company to do it has its benefits.

Google one of the most sought after and a popular search engine in the web today has its own method of optimisation. Although there are lots of free services offered, one has to know how to do it strategically to get to the top ranking.

One might think that doing optimisation by oneself is already good. It is, since you will be saved by hassle of dealing with other people. You are working by yourself and you have no deadlines to meet, except that fact that you invested in it and it should be utilized to the fullest and your website should be giving you back the revenue. What is being emphasized here is the fact that you have invested so much; you should utilize what tools you have to make the most out of it.

With a professional SEO company, you will be given different ideas, surely two heads are better than one. When it comes to marketing strategies they have a lot to say. The hardest part will be to choose a good SEO partner. There are a lot of SEO companies that will give you nice offers. Good benefits. Thus, the right to advertise.

At the end of the day, it will still depend upon you as the website owner to come up with a decision.

Just a few tips. Never believe that your website will be in number one spot within a day after you have signed up for the services. After all, these are automated machines. There is no secret to be in number one spot, hard work and dedication will propel your way up to top rank.

 

Share and Enjoy

  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Google Buzz
  • StumbleUpon
  • Add to favorites
  • Email
  • RSS